Press releases are a key tool for many of those doing their own publicity. As America’s Leading Media Pitch Coach one of my jobs is to help clients maximize the effect of their press releases. How would you like to … Continue reading
It ain’t over till it’s over. Remember that when you get a chance to be interviewed and talk about you, your product, cause or company as part of your public relations campaign. You have to do everything right through the … Continue reading
As America’s Leading Media Pitch Coach, I cover all the bases when it comes to pitching the media. And that includes bloggers. Bloggers can be a good source of publicity for your product, service or cause and can reach people … Continue reading
As America’s Leading Media Pitch Coach, I believe in keeping up on what other pros in the field of publicity are saying. I pick up a lot of good ideas because of this and I recommend that you scan what … Continue reading
As America’s Leading Media Pitch Coach, one of my jobs is to keep my clients aware of media pitching opportunities they might not think of. One of the frequently overlooked areas for gaining publicity is to pitch free lance reporters. … Continue reading
One of the things that will be covered quite extensively on this blog will be press releases. As you get to know me you will find that I think most press releases offer little in the way of payback for … Continue reading
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